How to Grow Your Social Media Following (Ep. 224)

Ever heard of this thing called social media?

Well, it turns out it’s more than just a prime source for the finest Minions memes. Having a decently-sized follower list can make a big difference depending on your career or artistic aspirations. But how do you do it?

Here are some things to keep in mind to help you grow your social media following.

Things mentioned in this episode:

This week’s episode is sponsored by:

  • Hover: Hover: Your personal brand is important, and it starts with your domain name. Get 10% off your first domain name purchase by going to
  • Todoist: If you’re a student or educator, you can get Todoist’s awesome Premium features – like project templates and automated reminders – for 50% off at

Other things we mentioned in this episode:

Want more cool stuff? You can find all sorts of great tools at my Resources page.


  • 0:05:09 – Why grow your social media following
  • 0:19:24 – Bad ways to grow you following
  • 0:29:34 – Thoughts on posting daily and maintaining quality
  • 0:35:15 – Sponsor: Hover (Buying a domain name)
  • 0:37:48 – Sponsor: Todoist (Managing your tasks)
  • 0:39:25 – Doing behind the scenes and over the shoulder content
  • 0:40:25 – Celebrating your wins and interacting with your audience
  • 0:43:16 – Figuring out which hashtags to use in your posts
  • 0:52:00 – Understanding how the social media algorithms work
  • 0:53:48 – Asking people to follow you and what makes us not follow someone
  • 0:59:11 – Interacting with other people and being patient
  • 1:01:50 – Conclusion

If you enjoyed this episode, subscribe to the podcast on iTunes! It’s easy, you’ll get new episodes automatically, and it also helps the show gain exposure 🙂 You can also leave a review!

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How to Grow Your Social Media Following

Martin Boehme is a web developer, language nerd, and Nintendo fanboy. Talk to him in English, Spanish, French, or very basic Japanese on Twitter.

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